Big Changes in Google Search

Google has made a number of aggressive changes to the way search results are displayed when the search term includes a City and/or State. This is going to have a direct impact on your business if you target search terms that include physical locations.

What Has Changed – Google has introduced “Place Search” as a replacement for Local Search. The familiar 7 Pack Map Grouping at the top of the page has been eliminated. The map now resides in the right sidebar. The Local Listings have been integrated into the search results. In many cases this has displaced organic results, pushing top 10 listings on to the second page of the search engine results.

Who This Will Effect: [Read more…]