Making Changes? Keep us in the Loop!

One of the single most important things you can do to help your SEO program is notify us when you make a change to your website. Specifically, changing, moving, or deleting a URL on your website. We have worked very hard to get every page of your website to perform in the search engines. This includes optimization and link building tactics. These pages now perform in the search engines and are indexed.

The SEO friendly way to make these changes is to place a 301 redirect on the old page. This alerts the search engines that the change has been made and forwards them to the new page, or another part of your website. Additionally, this prevents visitors from landing on a dead page of your website.

With the proper implementation of 301 redirects you can change [Read more…]

Questions to Ask a Potential Web Design Firm

Search Engine Friendly Design

I recently participated in the website redesign process for a group that supports the meeting and group travel industry. The Board of Directors asked if I could put together some questions for the final selection process. I thought this would be good material to share on the blog.

Web Designers and Developers – Take Note! During the review process every person on the selection committee visited the website of the firms that delivered proposals. There were a number of comments about the “lackluster” delivery of some of the firms offerings. I understand the reality of, “The son of the shoemaker has no shoes” but you need to take this to heart if you want to grow your business and land bigger clients. A little SEO would help you be found also. But we’ll save that for another post!

Download and Print This Article: Questions to Ask Website Designer

Here is my list of questions to ask [Read more…]