This complete guide for Universal Analytics and GA4 delves into the nuanced world of data retention within Google's analytics platforms. Exploring default settings, configurable options, and integrations like BigQuery, it equips users to navigate retention limits, preserve data, and make informed decisions for long-term analytics strategies while respecting visitor privacy.

There are hundreds of factors that contribute to the formula of ranking in the search engines and the overall quality score of your website. The optimization of the images on your website is not necessarily at the top of the SEO list, but is considered to be on the list of “best practices.”

In this post, we discuss our vision of how to create a successful blog post including keywords, AI and images. Make sure to watch the video!

In this post we will sum up the impending Google Mobile Apocalypse. Google has announced that “mobile friendliness” will now be part of the search ranking formula starting in April 2015.